by Webstract | Feb 29, 2016 | Search Engine Optimization, Social Media Marketing
Understanding how social media activity affects your search rank. Search engine optimization (SEO) and social media optimization (SMO) are two essential facets of any online marketing plan. Here are 7 important facts you need to understand about using these two...
by Webstract | Aug 11, 2014 | Search Engine Optimization
Search engine optimization refers to improving the placement of a company’s webpage in the list of results returned by search engines. Since most people don’t look past the first page or two of hits when conducting a search engine search, getting a premium spot is...
by Webstract | Jul 30, 2014 | Custom Video, Search Engine Optimization
Video may have killed the radio star, but it’s taken a lot longer to slay the notions that it can only provide value to big business. Many small companies may have felt that in that past, bolstering their advertising content with custom video was just too great of an...
by Webstract | Jul 21, 2014 | Search Engine Optimization
As more and more companies recognize just how many of their customers are moving online, the value and importance placed on search engine optimization (SEO) has increased. These days, if one doesn’t have any sort of SEO campaign in place, he or she runs the risk of...
by Webstract | Jul 3, 2014 | Search Engine Optimization
You may be thinking about hiring an SEO (search engine optimization) company to help boost your online search rankings. After all, being in the top three results significantly increases the chance that potential customers will click on your website. A 2013 report by...
by Webstract | Jun 18, 2014 | Pay Per Click Marketing, Search Engine Optimization
There is no debate over the need to advertise your business online. As more and more consumers take to the web, those who refuse to follow them there risk going the way of the dinosaur. Those who have any doubts about this fact need only take a closer look at these...